Scroll less, Discover more.

Scroll less, Discover more.

What?
Personalized fashion, just for you
A concise daily feed
We do the hard work for you, scanning thousands of products from across the internet to select the 1% most suited to you. Your time is precious - why waste it scrolling?
Personalised to your style
Discover products selected just for you, according to your style, size and budget. Shop brands you already love and find new favourites along the way.
Shop influencer favorites
Follow your favourite fashion influencers to discover what they're loving and wearing right now. Get style inspiration and shop directly from their feed.
Why ?
Fashion should be personal
You deserve a style feed as unique as you are.
Think of Blend as your fashion Fairy Godmother🪄 – we know what you want to wear before you even know it yourself.
Say goodbye to endless browsing and hello to personalized fashion.
Why ?
Fashion should be personal




How?
Shop smarter, not harder
With a little bit of magic✨ and our AI technology, we analyze every product to tailor our recommendations to you.
And we don’t stop there. We get smarter with every interaction to understand your unique style. With automatic tags like brand, colour and style, we’ll make sure that every product finds it’s perfect match: you!